Is your business website in 2020 mobile responsive? If not, it is a serious concern

Creating a responsive website page is a great way to attract people and be more successful on the Internet. A few years ago, when the Internet was no more than a dream out of reach, the idea of ​​buying or consuming through the screen of a smartphone or computer seemed crazy. Today all of this is done through Digital Marketing. The truth is that today, more than 58% of the world population has access to the Internet and does it through different devices. And this is the moment when the responsive web outline comes into play. Getting a web site to be viewed on any screen is no accident.

What is a responsive web page and why is it so important?

Nowadays, many users surf the Internet using tablets, smartphones, notebooks and other devices. That’s why getting pages to display the same way on mobile devices and on the desktop is what we know as responsive web sites. Responsive design is a web design technique that gives a website the ability to adapt to different screen sizes by reorganizing content, images and simplifying the menu. Hire the professional website builder online in affordable prices. The website builder must have specialty in responsive web design. Search the internet and see the website builder comparisons to hire the professional according to your budget.

This type of web design has become very popular and is being used on the Internet for three very simple reasons: it is economical, fast and it works. In fact, Google itself recommends responsive web design before creating a mobile web page as a way to optimize the user experience, avoid duplication of content and offer a consistent image. When you create a page with responsive web design with a single version of HTML and CSS, it covers all screen resolutions and avoids creating specific web pages for each type of device and allows to reduce development time. When you create a page with responsive design you automatically adapt to the navigation and reading of each user specifically. From the point of view of SEO, responsive pages can position themselves much faster. Responsive design favors the viral of content.

Decide when to make the change

If you already have a conventionally designed landing page, blog or website and want to make it responsive, this is the time to decide once and for all. So, the first step in creating a responsive design web design is to decide when to make the change. Don’t be afraid to take this step or feel that all the work you’ve done before is lost. Introducing responsive design on a conventional website is possible without having to discard all content.

Monitor your website traffic

Before venturing into creating a responsive web site, what do you think about taking a look at the statistics and the number of people who access your page via mobile? Knowing this data can help you to project the success you will have with the adoption of this type of design. When creating your responsive web page it is always worth looking the other way for inspiration. Browse the Internet, investigate business URLs or websites similar to yours, visit them from multiple devices and select those that are easier to browse or that require less zooming or scrolling. URLs that don’t need a lot of zoom adaptations or frequent use of the scroll bar are considered easier to navigate.

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Lean on experts in responsive design and programming

Hire designers with experience in responsive design, search the Internet for their references and ask for the URLs of the websites that were previously made. Also, don’t forget to access them on different devices paying attention to details, appearance and how they work. Write down these tips that you should not forget when creating your website with responsive design.

Beware of loading speed

The speed of loading a website is a decisive element. Most users are not willing to wait long to load the elements on their page. When it comes to creating a responsive web design, it is recommended to select the resources used very well. Remember that less is more. Avoid using unnecessary items and choose only those that invite action.

Avoid the effects

The effects on websites are usually very attractive when someone accesses them through a desktop, but in the case of access on mobile devices or tablets, the opposite occurs. It is important that when developing the page you continuously measure which effects work and are appreciated by users.

Use flexible images

Heavy and static images are a thing of the past. When it comes to designing an adaptable website it is necessary that you use light images. That is, that can be loaded on any device. Avoid setting the height and the fixed width for the images that you will place on your website so that it is possible to adapt to different sizes.

Fluid measurements

Fluid measurements are those that are scaled in percentages. When you do this type of measurement in the construction of your drawing, it is possible that it adapts automatically to the size of the canvas on which it loads.

Readability in texts

The screens on mobile devices are small, so make sure that the texts on your site are always legible to the user. It is recommended to place the texts in 16px to avoid the user having to zoom constantly.


Offering a user-friendly website is no longer an option but an indispensable prerequisite. In a world where more and more people access the internet through their cell phones, tablets or notebooks, offering a responsive website will allow you to be closer to your users. It will generate more leads and get traffic to your page. And the chance that your content will succeed and be seen by more people is much greater than without adapting to mobile devices.

So, before creating responsive website, take all these above mentioned aspects in consideration. Are you ready now?